Woo

Life is unpredictable. Two years ago if you had asked any of us at WOO Sports what we would be doing right now, most of us probably would have had some ambitious dreams, but none of us would have predicted that we would be working at a startup developing a motion sensor for action sports. Yet, after the seed was planted in various arguments and discussions after kiteboarding sessions at our local spot in Boston, it was almost inevitable that WOO Sports would be founded. The opportunity to build an awesome business, revolutionize action sports and turn our passion into our profession seemed too clear